{"id":38324,"date":"2023-11-03T19:24:46","date_gmt":"2023-11-03T23:24:46","guid":{"rendered":"https:\/\/lakelandgazette.info\/news\/?p=38324"},"modified":"2023-11-03T19:24:53","modified_gmt":"2023-11-03T23:24:53","slug":"usa-today-staffers-fume-as-strange-bylines-on-articles-raise-suspicions-of-ai-generated-content","status":"publish","type":"post","link":"https:\/\/lakelandgazette.info\/news\/2023\/11\/03\/usa-today-staffers-fume-as-strange-bylines-on-articles-raise-suspicions-of-ai-generated-content\/","title":{"rendered":"USA Today staffers fume as strange bylines on articles raise suspicions of AI-generated content"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Journalists at USA Today suspect that parent company Gannett\u00a0is using artificial intelligence to generate content\u00a0for a product review site after mysterious bylines of unknown writers started showing up on articles, according to a report.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gannett owns the Lakeland Ledger.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reviewed, the USA Today-owned shopping recommendation site, published several articles last week with names of reporters that other staffers did not recognize,&nbsp;according to the Washington Post.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"552\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" src=\"https:\/\/lakelandgazette.info\/news\/wp-content\/uploads\/2023\/11\/1680031169659-1024x552.png\" alt=\"\" class=\"wp-image-38325\" style=\"aspect-ratio:1.855072463768116;width:493px;height:auto\" srcset=\"https:\/\/lakelandgazette.info\/news\/wp-content\/uploads\/2023\/11\/1680031169659-1024x552.png 1024w, https:\/\/lakelandgazette.info\/news\/wp-content\/uploads\/2023\/11\/1680031169659-300x162.png 300w, https:\/\/lakelandgazette.info\/news\/wp-content\/uploads\/2023\/11\/1680031169659-768x414.png 768w, https:\/\/lakelandgazette.info\/news\/wp-content\/uploads\/2023\/11\/1680031169659.png 1184w\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The stories on the site also contained suspiciously similar content and prose, which the union representing USA Today journalists called \u201crobotic.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When the NewsGuild of New York, which represents Reviewed employees, researched the identity of the authors online, it found that they \u201cmay not even be real\u201d as they didn\u2019t have any profiles on LinkedIn.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google searches of the authors\u2019 stories also turned up nothing, according to the union, which posted screenshots of two separate articles that contained similar language.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Washington Post reporter who tracked down email addresses linked to the mystery authors wrote that emails \u201cbounced back with a message indicating there was no such inbox.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One story reviewing scuba masks was juxtaposed with another article that was devoted to tumbler cups.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cBefore buying a scuba mask, there are several important factors to consider,\u201d according to the first Reviewed story.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The tumbler cups review article began: \u201cWhen shopping for a tumbler, there are many factors to consider.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tumbler cup shoppers are urged to \u201cchoose a design that fits your style\u201d while would-be divers are told to \u201cchoose the lens type that suits your preferences and diving style.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In a statement to The Post, Gannett denied that&nbsp;it was using AI-generated content for Reviewed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe Reviewed content referenced was created by third-party freelancers hired by a marketing agency partner,&nbsp;not&nbsp;AI,\u201d a spokesperson for Reviewed told The Post.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The union also accused Gannett of \u201cpromot[ing] totally random products\u201d that were not reviewed by staffers, including health supplements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gannett was also accused by the union of promoting the stories as sponsored content on Google \u201cover the articles written by Reviewed\u2019s own staff.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe pages were deployed without the accurate affiliate disclaimers and did not meet our editorial standards,\u201d a Reviewed spokesperson told The Post. \u201cUpdates have been published.\u201d&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The union accused management of using AI in \u201ca transparent attempt \u2026 to union-bust by threatening reporters with the loss of their jobs.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Earlier this month, staffers at Reviewed staged a one-day strike to protest \u201cmanagement\u2019s failure to come to the bargaining table\u201d on a new agreement.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gannett, which owns more than 200 daily newspapers in 43 states, did not address the union-busting charge in its statement to The Post.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since merging with GateHouse Media four years ago, Gannett, whose properties include the Arizona Republic, the Austin American-Statesman and the Asbury Park Press, has slashed more than half of its workforce and shut down dozens of local newspapers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In 2015, shares of Gannett were trading at a record high of $25 per share. As of Friday, the stock price was languishing near $2.30 per share.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Several publishers have come under fire in recent months for using AI to publish stories that turned out to be riddled with errors,&nbsp;including G\/O Media.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Axel Springer CEO Mathias D\u00f6pfner \u2014 who heads the $7.32 billion German parent company which owns American news brands including Politico and Insider \u2014 shocked staffers earlier this year when he predicted that&nbsp;AI could eventually replace journalists.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Journalists at USA Today suspect that parent company Gannett\u00a0is using artificial intelligence to generate content\u00a0for a product review site after mysterious bylines of unknown writers started showing up on articles,&hellip; <\/p>\n","protected":false},"author":2,"featured_media":38325,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"wpai_generated_summary":"","footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"dois","default_image_id":71799,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[17],"tags":[6585],"class_list":["post-38324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-regional-and-world-news","tag-usa-today-staffers-fume-as-strange-bylines-on-articles-raise-suspicions-of-ai-generated-content"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/posts\/38324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/comments?post=38324"}],"version-history":[{"count":0,"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/posts\/38324\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/media\/38325"}],"wp:attachment":[{"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/media?parent=38324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/categories?post=38324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lakelandgazette.info\/news\/wp-json\/wp\/v2\/tags?post=38324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}